IVG - formerly known as I Love VG - is a well-established, vogue enterprise that, due to popular demand, trumps a large portion of the e-liquid game. If you're an avid vaper and haven't heard of them yet, the time is now! 'Innovative' doesn't even begin to do IVG's e-liquids justice. Dessert, sweet, fruit, menthol and many, many hybrids. If you're looking for a recommendation, this is the one, chief.